SDK.finance presented customer loyalty solution at BNP Paribas International Hackathon in Warsaw

On June 17-19, SDK.finance team led by CTO Pavlo Sidelov was presenting our loyalty program solution at BNP Paribas International Hackathon weekend in Warsaw.

Mixing the bold innovation of today’s tech startups with the insights and resources of a forward-thinking banking group, amazing things happen. BNP Paribas is committed to working side by side with today’s savviest tech entrepreneurs to unlock creativity and apply breakthrough solutions to real-life situations in order to make life easier for our customers.

The BNP Paribas International Hackathon brought out the best FinTech startups in an atmosphere of friend. The hackathon took place simultaneously across 8 cities (San Francisco, Istanbul, London, Rome, Warsaw, Brussels, Berlin and Paris).

SDK.finance team was presenting our customer loyalty solution in Warsaw. We had privileged access to external experts as well as a unique suite of resources to help us prototype: fresh customer insights, a sandbox API, as well as top experts ranging from marketing executives to IT architects.

The BNP Paribas API Sandbox allows to easily create financial applications that access bank, customer account, and transaction resources. BNP Paribas offers a large amount of anonymized data for the startups to shape a real-life solution. Open Bank Project was a technological partner of this competition.

Integration of BNP Paribas databases and SDK back-end with Open Bank Project allowed us to get a full-fledged customer loyalty program for the bank’s Clients during one weekend.

SDK.finance customer loyalty solution for BNP Paribas

The face of the bank is changing and customers demand more from their chosen bank than just traditional banking services. SDK.finance developed a new value for banks named Loyalty Net. It is an addition to the bank account of the user which displays all discount options and loyalty offers and tracks the money saved.

The bank gains higher loyalty of existing customers and creates new traction through the merchants that are part of the system. Loyalty Net allows all the clients of the bank to be a part of a new ecosystem and all in one account. It is simple enough for a customer to open a bank account with BNP Paribas and get access to all privileges of Loyalty Net.

#internationalhackathon @BNPParibas Warsaw @sdkfinance pic.twitter.com/uuQHNS1mfM
— Camille Chenevoy (@chalten66) June 19, 2016

‘Loyalty functionality is fulfilled on our software. The only thing we need is the data exchange with BNP via API. All customer data is stored on the bank’s side. It is 100% secure. It means that we can integrate it to the BNP Paribas systems with Open Bank Project within one week. It should be noticed that this solution is highly customizable to reflect the changing needs of the retailers, BNP Paribas, and its customers.’, comments SDK.finance CTO Pavlo Sidelov.

Interview of @sdkfinance by #bgz @BNPParibas for #internationalhackathon ???????? pic.twitter.com/AIai95KJJa
— Renaud EdouardBaraud (@renaudedba) June 18, 2016

This hackathon was a great win-win event for all participants. BNP Paribas got easy access to ready-to-scale product innovations and validated disruptive business models. They met new products and potential partnerships with new high-growth businesses which demonstrated new opportunities for the bank. FinTech companies like SDK.finance and Open Bank Project got the possibility to demonstrate the functionality and scalability of their solutions. It was a mutual enrichment event where top FinTech players shared their experiences and knowledge on how to develop new products in the fastest way.

Our congrats to the winners of this year in Warsaw electronic signature platform Autenti and investment software Indata. Special thanks to the BNP Paribas hackathon expert group, support team, Bartosz Sędzimir-Dobrowolski from BNP Paribas, and Thibaut Rouquette, head of Scouting at D-RAFT. He was advising BNP’s organizing team and recommended SDK.finance for BNP Paribas International Hackathon. We are grateful to him for that.

We are planning to organize our own hackathon for FinTech developers to demonstrate the opportunities of our multi product platform SDK.finance. A wide variety of products can be built using our platform, including digital banking and payment systems, wallet engines.

Background

BNP Paribas

BNP Paribas is a leading bank in Europe with an international reach. It has a presence in 75 countries. It helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realize their projects through solutions spanning financing, investment, savings and protection insurance.

Open Bank Project

The Open Bank Project is an open-source API and App store for banks that empowers financial institutions to securely and rapidly enhance their digital offerings using an ecosystem of 3rd party applications and services.

D-RAFT

D-RAFT is dedicated fully to supporting big companies in finding ready-to-scale startups and turning their technologies and products into new businesses. The company is helping corporations and startups grow together.

About us

SDK.finance has a proven track record of providing financial services companies with the digital banking functionality that they need, using its secure, robust, and configurable API platform as a one-stop-shop solution. Contact us to learn more about our banking solutions. We are open to talk about how SDK.finance can be useful for your business.

Alex Malyshev